Who We Are
Jeffrey D. Bogart
Bogart is a public relations consultant who combines
in-depth communications experience with knowledge of Wall Street, accounting
practices, reporting requirements and the regulatory environment in which public
companies must operate.
His agency experience
includes positions as a vice president at The Financial Relations Board/BSMG and account executive at Kekst and Company.
He began his communications career as a public relations specialist at Western Electric, now Alcatel Lucent.
His clients have ranged from high tech, telecommunications, media, and electric utility companies to management consulting,
law, executive search and financial services firms.
Companies have drawn on Mr. Bogart’s multi-disciplinary background for both counsel and execution.
Examples of his work include advising a NYSE company on its positioning and financial presentation; conducting perception
studies for energy and life insurance companies; drafting the annual report, investor profile and annual meeting remarks for
an apparel manufacturer; arranging investor meetings for food and high tech companies; and improving the visibility of an
electric and gas utility company.
Mr. Bogart makes use of his experience as a wire
service and newspaper reporter when advising clients on media matters. Feature stories about his clients
have been carried by, among others, The Wall Street Journal, Forbes, Fortune, The New York Times, Business Week, The Economist,
The Financial Times, CBS, ABC, Fox 5, Bloomberg, Reuters and Dow Jones. Articles
under his own byline have appeared in The New York Times, PRSA Journal, NIRI Update, Electrical
World, Mergers & Acquisitions, and Directorship.
A graduate of Cornell University, Mr. Bogart received a Master's degree in journalism from
Columbia University and a JD degree from Fordham University Law School. He is a member of the Association
of the Bar of the City of New York and the Publicity Club of New York, a former vice president of the New York chapter of
the National Investor Relations Institute, and past president (2005-07) of Columbia Graduate School of Journalism’s
Linda Dunbar is a PR and corporate communications
strategist and spokesperson.
With over 20 years of progressive
leadership experience in PR, media relations, corporate communications, and international strategic planning experience at
dynamic, top-tier, global Fortune 500 companies, she has a track record of helping companies tell their stories to key audiences.
Linda's background includes head of Global Corporate Communications at Dow Jones & Company. As Ford Motor Company's executive
director of Strategic Communications, Linda worked to develop the company's global vision for public affairs by building linkages
between communications, reputation management, and corporate strategy.
Before joining Ford, Linda was the director of public relations for the American Institute of Certified Public Accountants,
where she was instrumental in shaping strategy and response to the national publicity storm regarding CPA ethics and auditing
practices during the Enron and WorldCom scandals. She also developed and executed marketing communications programs to support
CPA professional practice areas such as Personal Financial Planning.
Linda began her public affairs career at Philip Morris International, where she provided ongoing counsel and media
training to the company's senior executives and created messaging on the management of controversial and worldwide issues.
She also led Philip Morris International's financial communications efforts and outreach to foreign journalists. Linda joined
public affairs from the strategic planning group. She started her professional career at JP Morgan, where she completed the
bank's corporate finance program.
Linda earned her Bachelor
of Arts degree cum laude from Princeton University in East Asian Studies and later taught at Jochi University in
Tokyo, Japan. She went on to earn a Master of Arts degree in Law and Diplomacy from the Fletcher School, co-administered by
Harvard and Tufts Universities. She is currently an advisor to Baruch University's Masters in Corporate Communication program.
Mark Perlgut has more than 25 years of experience in financial communications, with particular expertise in counseling
chief executives and preparing executive presentations and other written documents. His clients have included companies of
all sizes in varied industries, from high-technology, health care and manufacturing to chemicals, financial services
Mark's agency background includes heading the Investor
Relations Division of Publicis Dialog, one of the 25 largest U.S. public relations agencies. He was also a vice president
and the editorial director in the New York office of The Financial Relations Board, where two annual reports he wrote won
first-place awards in national annual report competitions.
corporate background includes positions as vice president and deputy head of the Corporate Communications Division at Chemical
Bank (now J.P. Morgan Chase), where he was in direct charge of all media relations, speechwriting, employee communications,
Earlier, Mark was the senior policy
writer and speechwriter for the chairman and president of the New York Stock Exchange. He was also the editorial manager
and chief speechwriter at Merrill Lynch & Co. for Donald T. Regan, the firm's CEO. Mark's
extensive public relations experience follows 13 years as a reporter and editor, including five years at The New York
Times, four years at a McGraw-Hill news publication for senior electric utility executives, a year at Institutional
Investor magazine specializing in banking, and two years as an investigative reporter at The Atlantic City Press.
He holds an M.S. degree from Columbia University's Graduate School of Journalism and an A.B. degree from Rutgers College.
Patty Tobin brings a solid background in marketing and public affairs to her work
as a seasoned public relations professional. Tenacious and resourceful, her axiom is to leave no stone unturned in the
pursuit of media exposure for the products, services, and issues she publicizes. A strong strategic and analytical thinker,
she is also a consummate researcher.
Patty works with print, broadcast, cable and online media. Her national placements have ranged from exclusives
with the CBS Early Morning Show and the Fox News Channel to stories of all sizes in major daily newspapers, including The
New York Times. She has obtained placements with MSNBC, The View, CNN-TV, the Associated Press (radio,
TV, print), TheStreet.com, CNBC, Bloomberg (radio and TV), Reuters, Time, U.S. News & World Report, cnbc.com,
foxbusiness.com, Investor's Business Daily, and national radio (CBS, ABC, CNN, Wall Street Journal, Fox). Countless
local market broadcast outlets, online media and trade publications have carried stories about her clients. Her roster
of reporters in all media is extensive.
Among organizations Patty has represented are T-Mobile; Hearst Digital Media; Financial
Times Press; the law firm of Sonnenschein Nath & Rosenthal; New York University; GlaxoSmithKline; Wyeth; Visiting Nurse
Service of New York; Teva (athletes with MS); and Gliadel (MGI Pharma). Associations she has represented include
AICPA; the Alliance of Automobile Manufacturers; the U.S. Tour Operators Association; 100% Recycled Paperboard Alliance; the
Business Roundtable; and the Brookings Institution.
She has worked both with senior staff at Unilever in the area of public affairs
and cause-related marketing and with the Federal Home Loan Bank of New York as a marketing/community affairs expert.
and corporate communications background includes work as a freelance writer published by United Press International and as
a contributor for five years both to Internet and Wireless Gaming International and to Premier Hospital Services
Report. For the Federal Home Loan Bank of New York, she founded a regional marketing newsletter. She traveled
on assignment to Haiti and Mexico for Travel Agent. She edited the Daily Bulletin for the America
Psychiatric Association, underwritten by Sandoz Pharmaceuticals.
Patty holds both a B.A. degree cum laude and a Master's degree from New York University.
She has completed graduate coursework in journalism and international affairs at Columbia University.